NIKE:
‘WOW, HAY FOTOS BUENISIMAS!’.
I had the pleasure working with Nike on their Nike Air Max Command product launch. The model for this shoot was a new football talent of FC Barcelona, Malcom Oliveira. Together with the designer of Nike Netherlands I traveled to Barcelona for the shoot. The campaign rolled out in whole Europe and went live at all Intersport websites and social media, including Malcom’s.
For this shoot I provided 90% of all content. I made two videos of Malcom about a giveaway. I delivered one product photo’s with transparant background for the launch poster and of course these on body shots and shop the look photos.
For this shoot the product was key, erasing all distracting element like people, buildings and retouching the swoosh.
